This isn’t just a consumer trend.
It’s anticipated that the enterprise video market will grow from an estimated $16.34 billion to a massive $40.84 billion within the next five years. Recent research by Nemertes found that more than half of the large enterprises they studied were supporting, or planned to support, live video streaming across their network – with a similar percentage using streaming of recorded video for applications like training, employee communications and to replay video-enabled meetings.
When you add to this increase in the use of surveillance and security video, customer support video and video from wearable devices, the challenge facing your network is huge. Equally the business benefits are clear – video provides a much more effective way to communicate, collaborate, build employee and customer relationships, all in an easily digestible form, regardless of device being used. Once again we see enterprise technology mirroring consumer technology and so expectations around video quality, internet speed and availability are as high within the enterprise as they are outside.